RV Rajan’

A Must read book on Rural Marketing in India

Rural marketing book by Rajan

Don’t Flirt with Rural Marketing in India An Awesome on Rural Marketing’, by adman and rural marketing specialist RV Rajan, has recently been published in Chennai. Claiming to be the first such effort, the unique book contains a 14-step approach to rural advertising and marketing, packed with valuable insights of the author who spent 35… Read More

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